John Lewis might be closing several of its physical stores, but as a brand it still has its fanbase – and a wealthy one at that. Which makes it a good bet in terms of partnership when it comes to home insurance; more homeowners per visitor than the average retail store and a higher household income. Cross selling opps? Oh yeah. Here’s the news from Sedgwick;
Sedgwick, a leading global provider of technology-enabled risk, benefits and integrated business solutions has announced a new strategic partnership with John Lewis to provide an innovative claims service for their new home insurance product, which is designed to make buying home insurance simpler and more flexible. The strategic collaboration will set new standards for John Lewis’ customer claims experience and accelerate Sedgwick’s digital claims innovation to improve customer claims journey.
“We are very excited to enter into this strategic relationship with John Lewis as we continue to build a culture of innovation and focus on building solutions that improve customer experience” said Nicola Dryden, UK chief client officer at Sedgwick. “John Lewis recognised the value to be gained from our customer-centric innovation. We’ve reimagined claims from the customer perspective and backed that with technology and leading expertise that will ultimately provide a high level of service for customers.”
Ali Berryman, head of financial services at John Lewis said: “We were looking for partners who can support us with innovating and enhancing the service customers receive across all aspects of home insurance. The partnership with Sedgwick will allow us to provide a more flexible service and will simplify the claims process for our customers.”
Enhanced customer journey and claims life cycle
John Lewis home insurance customers will benefit from Sedgwick’s end-to-end property claims solution which was developed with customer mind-set and a focus on improving the customer journey. To achieve this, Sedgwick has combined the home emergency and home journey claims services in order to speed up the process and reduce additional damage and further loss, especially in escape of water claims. Furthermore, behavioural scientists have been involved to help understand customers better and tailor the solution according to each
The online claims service portal for customers is available 24/7/365 and is powered by an automated decisions engine and complex logic. This not only checks whether a customer has the correct policy cover in place, but also enables straight-through processing with minimal human interaction from claims handlers. This capability means claims will be processed more quickly which and it also reduces the claims life cycle.
Customers will still have the option to speak to a customer service representative. By creating mental models with our behavioural scientists, we have simplified the process for claimants and reformatted and simplified the language we use. This reduces the feeling of being overwhelmed and helps them feel more confident of the process and progress.
Through the integration with our certified network of vetted contractors on the ground we’re available to provide 24/7 nationwide service during time of emergencies and increased demand, which further speeds up the process for customers.