Sixfold Launches AI Adoption Guide

Like many software packages, AI is a tool, which needs to be honed and sharpened for your brand’s use.

Here’s the word;

Sixfold, the AI underwriting platform used by leading life, health, and P&C insurers, has announced the release of its new AI Adoption Guide to help insurers accelerate transition from pilot to deployment, sharing lessons from working with more than 50 underwriting teams across the globe.

Industry analysis shows that insurance leads most sectors in AI experimentation, but still struggles to achieve meaningful traction. According to a September BCG study, only 7% of insurers successfully deploy AI beyond pilot programmes, with 93% of projects failing to scale. The biggest barriers are not technical; instead, 70% of failures arise from organisational resistance and workflow disruption.

While most carriers remain stuck in pilot mode, Sixfold is proving that scaled adoption is possible and repeatable. Over the past year, Sixfold saw a 5x increase in active users, 129% growth in submissions, and surpassed one million submissions processed across 40 insurance lines.

Customers such as Zurich North America, Mosaic Insurance, and AXIS, for example, have achieved meaningful value in an average of 2.4 months – a process that can otherwise take years.

“Underwriting is complex. It takes years to build that expertise,” said Jane Tran, COO of Sixfold. “Most AI pilots fail because they ignore that. Sixfold spreads because underwriters see value immediately, not after six months of training on tools that don’t fit their workflow.”

To help carriers accelerate the transition from pilot purgatory to scaled deployment, Sixfold has released a new AI Adoption Guide, sharing lessons from working with more than 50 underwriting teams. It outlines a five-stage model proven to accelerate adoption:

1. Identify a real, felt pain point (not everything at once; choose something people notice)

2. Build trust through evidence (underwriters respect data, use it)

3. Make usage effortless (embed AI directly where people already work)

4. Leverage peer influence (power users convert sceptics faster than training)

5. Sustain growth (what feels innovative today will be the norm tomorrow)

The guide includes strategies for moving sceptics to champions, examples from carrier deployments, and behavioural principles behind transformational change in underwriting teams.

“There’s this idea that AI needs to be perfect before you launch it,” said Laurence Brouillette, Head of Customer Success at Sixfold. “Instead, insurers need to launch, learn, and improve. The carriers who started six months ago are already ahead – not because they launched with perfect AI, but because they launched.”