The word from Sun Life in Asia, as they forge a new partnership;
Sun Life, in partnership with global non-governmental organization Aflatoun International, has announced the launch of “Brighter Financial Futures”, a regional philanthropy program designed to improve financial literacy among domestic workers in Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, and Vietnam. Asia is home to approximately 40% of the world’s domestic workers, a workforce that plays a vital role in supporting labour participation and fuelling economic activity across the region, yet often lacks access to financial education.
David Broom, Chief Client and Distribution Officer at Sun Life Asia, said, “At Sun Life, our mission is to help clients and communities achieve lifetime financial security. Financial literacy, education and empowerment are central to that mission, and our partnership with Aflatoun International ensures we’re reaching underserved communities.”
The 12-month program has been designed to reach more than 30,000 domestic workers across Asia, deepening their financial skills through educational workshops, toolkits, and training sessions. The program is tailored to every stage of employment and delivered through trusted local organizations, ensuring financial education positively impact domestic workers across each market. Sun Life Asia’s commitment to the program follows the success of ‘Dare to Dream’ developed through its partnership with Uplifters, a Hong Kong-based charity and online education platform that supports migrant domestic workers across Asia.
Broom said, “Domestic workers are vital to the region’s economic and social fabric. Through this collaboration, we aim to provide them greater access to the tools and resources needed to make informed financial decisions – creating a lasting ripple effect for stronger, more sustainable communities.”
The Aflatoun International partnership significantly expands Sun Life’s financial literacy impact across the region. Alongside Uplifters, additional local partners will be announced in other markets throughout 2026, under the Brighter Financial Futures programme, connecting communities to tailored financial education. Conducted online and through in-person sessions, the curriculum is designed to empower participants with practical financial knowledge and confidence, focusing on building emergency savings, preparing for the future, and safeguarding against informal lending and common scams. They also build resilience and support healthy family relationships through sustainable planning and communication.
Kirsten Theuns, Director of Strategic Partnerships & Development at Aflatoun, said, “Financial education empowers communities from the ground up. By giving domestic workers the confidence and tools to manage their finances, we help unlock new opportunities – not just for themselves, but also for their 1www.ilo.org/regions-and-countries/asia-and-pacific/domestic-workers-asia-and-pacific families and the broader community. We are excited to embark on this partnership with Sun Life and believe this will mark an important step towards greater inclusion across the region.”
Individuals can register their interest for Brighter Financial Futures online: aflatoun.org/brighterfinancialfutures
Be the first to comment