80% of brokers intend to donate to a charity close to home this Christmas because of the current climate, a new study has found.
Data released today from Ecclesiastical Insurance’s 12 days of giving Christmas campaign shows that 89% of brokers believe it’s more important than ever before to support the work of local charities.
12 days of giving from specialist insurer Ecclesiastical will see 120 different charities receive an early Christmas gift of a £1,000 donation.
Members of the public are being asked to nominate a charity close to their hearts to receive a festive financial boost with nearly 140,000 people suggesting 3,927 good causes already, in the last two weeks alone.
Health charities are the most popular cause as voted by 561 brokers who have taken part so far. Community and disability initiatives are also high priorities.
Ten lucky charity winners will be announced each weekday from 7 to 22 December.
It’s quick and easy to nominate a charity online. Nominations are open from 9 November to 21 December and you can vote for your favourite charity at www.movementforgood.com/12days
Winners will be drawn at random – and while it’s not a popularity contest, the more times a charity is nominated the more chance it has of being selected. Ecclesiastical is encouraging everyone to use their social media channels to ask people to vote for their favourite cause to give them the best possible chance of winning.
Mark Hews, Group CEO of Ecclesiastical, said: “It’s incredibly humbling to see that more of us than ever before intend to make a donation to a good cause this Christmas, despite the difficult year that most of us have faced personally. As a commercial company with a charitable purpose, giving back is at the heart of our business. Our annual 12 days of giving Christmas campaign will help charities change lives for the better and we know that for many charities, £1,000 can make a real difference. We’re encouraging everyone to nominate a cause close to their hearts this Christmas to be in for a chance to win a festive financial boost.”
Last month, Ecclesiastical launched its latest Impact Report to celebrate some of the many good causes it has helped.