Bike Insurer Lists Top Selling Motorcycles in 2021

Handy info for anyone in the motorcycle and scooter market. Knowing what bikes are selling brand new is a great way to reach new customers and win `em over for the long haul. There’s good news from the biking sector, with the MCIA reporting an increase in 2021 registrations as bikers consider their transport options for both business and pleasure. 

The Bike Insurer has crunched their quote data from the past 12 months to identify the most popular runners and riders of 2021. Read on to see whether your bike hit the Top 10.

Honda and Yamaha dominate commuter segments

New and used 125cc bikes generated the most quotes, supporting MCIA data for this segment, which says that 36 per cent of new registrations in 2021 were in the 51-125CC category. 

Honda dominated 2021, with four of its bikes making the Top 10 and the top spot claimed by its ever-popular PCX 125. It had a facelift in 2021 and the improvements have clearly paid off, as it stormed up nine places from 2020, to take poll position last year. The CBR 125 R swiped second place, making it a Honda double-header on quote requests. This little mover has been around since 2004 and the volume of models keeps it a perennial favourite.

Fourth place went to the CBF 125 model, while its VISION 110 clinched the 8th spot, climbing up three spots over the previous year – a bonus for VISION owners is that average comprehensive premiums dropped by 14 per cent last year.

Don’t forget the classic sector; rising values, restoration projects, show transport cover.

Yamaha was the second manufacturer to enjoy a bumper 2021, matching Honda with four bikes in the top 10. The YZF-R125 took the last podium position, placing Yamaha in the top three most-quoted for bikes. Inspired by its larger sibling, the R1, this lightweight racer has kerbside appeal and was last updated in 2019. Yamaha’s NMAX 125 and YBR 125 took fifth and sixth place respectively, with the Yamaha MT 125ABS claiming the last spot.

Only BMW, with its hugely popular R1200GS, and Suzuki with the legendary GSX-R600 break the Honda-Yamaha stranglehold and are the only ‘big’ bikes to make the top 10.

BIG BIKES MEAN BIGGER MARGINS

The motorcycle market is split into tribes and commuters are just one group; there’s adventure touring, custom, sportsbikes, retro, classics etc – generally, it’s an older blokes pursuit in the UK and the opportunity for brokers lies at the luxury end of the lesisure market. A 20K BMW tourer buyer will want pillion cover, legal, european breakdown and probably kit cover too. Some helmets cost over £700, add on £1200 for a set of leathers/all season jacket & trousers, plus £300 for top brand gloves and boots, so there’s £2000-£3000 of clothing investment worth protecting.

Ed Bevis, Commercial & Marketing Manager at The Bike Insurer, says: “It’s interesting to see our data support MCIA’s reporting for 2021, with the ever-popular 125CC category dominating the top 10. We know these bikes are multi-functional, ideal for new bikers, those with short commutes or city lifestyles or consumers simply looking for a cost-effective and independent mode of transport.

“We’re encouraged to see that the market held pretty steady last year with a strong volume of riders taking to the roads. We’re specialists in providing insurance quotes for bikers of every age and ability and it’s always fascinating to see the models and manufacturers that dominate the rankings. We’re already looking forward to seeing how the rankings play out over the next 12 months.”

 

About alastair walker 8713 Articles
20 years experience as a journalist and magazine editor. I'm your contact for press releases, events, news and commercial opportunities at Insurance-Edge.Net

Be the first to comment

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.