Roamly, the first embedded insurtech for travel enthusiasts with unique RV insurance offerings, announced it is marking new territory with the launch of its pet insurance product. Roamly will market pet insurance to all U.S. pet owners, including customers of Outdoorsy, the most-trusted online recreational vehicle rental and outdoor travel marketplace.
“Since Outdoorsy’s inception in 2014, we’ve noticed a glaring disparity in the amount of Outdoorsy guests opting to hit the road with their pets and the percentage of those pets who are covered by insurance,” says Roamly’s Chief Insurance Officer Aaron Ammar, noting that more than 78% of Americans opt to travel with their pets each year, while a 2021 Milliman report estimates only 2% of pets are currently insured.
“Our new Pet Insurance product helps travelers enjoy peace of mind when bringing their pets along for the ride, knowing they have coverage as they wander,” says Ammar.
Roamly is now unlocking the ability for American pet owners to purchase the right insurance for their pets. More information on the pet insurance product offered through Roamly can be found online at roamly.com/pet-insurance.
According to the most recent RV Industry Association survey, 72 million Americans plan to go RVing over the next year, up from 61 million in 2020. As the number of Americans hitting the road continues to grow, so does the number of travelers taking their four-legged friends on the road with them — and the travel industry is responding by making more accommodations for pet owners.
Starting today, pet insurance offered through Roamly will be marketed to Outdoorsy customers as well as all U.S. pet owners, allowing both Outdoorsy guests and hosts to put in place insurance that covers their pets for illnesses, accidents, dental diseases, and behavioral issues.
“Before we founded Outdoorsy, my co-founder Jen Young and I hit the road in an Airstream with our cockapoo puppy, Lucy, and we’ve taken her on every road trip since,” says Outdoorsy’s Co-founder and CEO Jeff Cavins. “One of our goals in starting Outdoorsy was to make the road trip experience as stress-free as possible for all guests. With more than 200 million pets in America — and the fact that 60% of travelers like to take their pets with them on their adventures — through Roamly, we’ve been able to bring a product to market to help insure travelers with insurance. Now we’re thrilled to be able to help them look after the wellbeing of their most loyal companions — their pets.”
Through the Roamly Pet Insurance program, pet parents can select plans for dogs and cats that includes coverage for exam fees, diagnostics, and treatments for accidents, illnesses, cancer, hereditary conditions, behavioral issues and dental disease. Pet parents can also add preventive care coverage for an additional cost to help cover pet care necessities such as vaccines, flea, tick and heartworm medication, and dental cleanings. Other coverage offerings include wellness exams and screenings.
This new addition to Roamly’s suite of product offerings comes after the insurtech’s parent, Outdoorsy Holdings, received $125M in fresh funding last June to accelerate the company’s product innovation and international expansion. In January, Roamly announced it had completed an insurance integration with Wheelbase, the RV industry’s most powerful professional software product for fleet operators. In February, the insurtech announced it had booked $40 million in premium in the last twelve months.