In 2017 NN Group, Nike and Global Sports Communication launched the NN Running Team, the first professional running team in the world. Right from the start, the team’s successes have exceeded expectations. Now, five years later, we are celebrating the remarkable growth, achievement and development of the team. NN’s visibility as sponsor has been strong and the performance results are impressive, including World and European records, personal bests and Olympics medals. On this special anniversary, we are pleased to announce that the partnership has been extended until 2025.
The current contract was due to expire at the end of 2022 and has been renewed for a further three years, showing NN Group’s trust in the best team in the world. With the addition of INEOS and Abbott as partners and Nike’s continuous support the future of the NN Running Team looks bright.
Mariëlle Krouwel, Head of Branding NN Group: ‘We have been extremely impressed by the NN Running Team. The team’s prestige and visibility has grown, partly due to the growing worldwide attention for athletics in general and marathons specifically. We are very proud to have been a trusted partner from the start of the NN Running Team. At NN we are a supporter of all runners, whether you want to break personal records in a road race or need support to start running your first kilometres. Whatever change runners are facing, they can count on our support. We are looking forward to the next three years, as we continue our successful partnership, and keep pushing together to change the face of the sport.’
Jos Hermens, CEO Global Sports Communication: ‘Something that started as a dream has developed over time and now inspires millions of runners and running fans all over the world. The team concept proves to be the perfect set-up for our athletes’ partners and has turned out to be a great platform to tell our stories. NN Group believed in us and our plans from the beginning and we’re delighted to announce the extension of this great partnership with our title sponsor NN Group.’
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