Atec, a fast growing niche lines insurance Group, has launched a new specialist small event product delivering comprehensive cover for a wide range of UK-based small events. The latest addition to the Group’s ‘InsureMy’ brand, which already includes wedding, caravan, boat and beach hut insurance, InsureMy Event is an example of its ability to spot underserved segments of the market and respond with end to end digital solutions.
InsureMy Event is underwritten by A-rated Bspoke Insurance. It provides a financial safety net for organisations running small one-off events, such as village bonfire nights, fetes and fairs. Including public and employers’ liability, it covers a wide range of unforeseen issues that might arise – from cancellations to accidents. With a broad acceptance and risk appetite and low premiums, InsureMy Event delivers public liability limits of £10,000,000, and employers’ liability limits of £10,000,000 per event.
James O’Hara, Commercial Director at Atec, said: “InsureMy Event is the latest example of our ability to quickly and efficiently build innovative digital solutions for specialist and niche risks. Underserved areas of the market are our sweet spot. Small event insurance, with its low average premiums, is not a product many insurance businesses view as profitable. But thanks to our tech and data-driven approach, we can deliver streamlined quote and buy journeys, slick experiences and better outcomes for customers in these niche lines. InsureMy Event contributes to the smooth running of events and delivers vital peace of mind against unforeseeable mishaps and issues.”

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