The latest news from Purbeck Insurance for you;
Purbeck Insurance Services, the UK’s leading provider of personal guarantee insurance, is expanding into Canada, marking a significant milestone in the company’s international growth strategy.
The business will initially focus on British Columbia, Alberta and Ontario — the three provinces with the highest concentration of SMEs — working with a Canadian broker partner PGicover as its primary distribution channel and supported by two dedicated underwriters based in the UK.
The new product launches with capacity provided by Markel, whose existing suite of insurance solutions for the Canadian SME community makes it a natural partner for a product designed specifically to protect the personal assets of business owners.
Educating a new market
The use of personal guarantees as security for business loans is as prevalent in Canada as it is in the UK, yet personal guarantee insurance remains a largely unknown product in the Canadian market. Purbeck is well placed to change that. When the business launched in the UK in 2017, personal guarantee insurance was similarly unchartered territory — a product the market needed to understand before it could embrace. Almost a decade on, Purbeck has built a substantial book of business, protecting over 6,000 directors, established itself as the go-to provider in the UK and demonstrated the genuine appetite that exists among business owners seeking to protect their personal financial exposure.
A business in strong growth
The Canadian launch comes at a period of considerable momentum for Purbeck. In January 2026, the business established Purbeck Re, its own reinsurance subsidiary, strengthening its capital position and long-term resilience. Applications for cover have continued to increase month on month, reflecting both growing awareness of personal guarantee insurance in the UK and the broadening of the product’s reach.
Todd Davison, Managing Director of Purbeck Insurance Services, said: “This is a genuinely exciting moment for Purbeck and a great growth story — not just for us as a business but for the UK insurance sector as a whole. We have spent nearly a decade building expertise in personal guarantee insurance, developing the products, the processes and the market understanding that allows us to do this properly. Canada is a natural next step. The dynamics are very similar with business owners taking on real personal financial risk to secure funding for their companies, yet with no product available to help them manage it. We have solved that problem in the UK and we are confident we can do the same in Canada.”
Supporting Canadian SMEs
Small and medium-sized businesses are the backbone of the Canadian economy. They represent over 98% of all employer businesses and generate about half of the country’s Gross Domestic Product (GDP). Access to finance — often secured against personal assets — is fundamental to their growth. Personal guarantee insurance provides directors and business owners with a financial safety net should that guarantee be called in, covering a proportion of the outstanding liability and helping to protect personal wealth built up over a lifetime.
Purbeck’s entry into the Canadian market brings a product with a proven track record, an established underwriting methodology and the operational infrastructure to support brokers and their clients effectively from day one.

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