US Market: Generali Launches Hearing Device Cover with My Essentials

GeneraliSpecialty Insurance Division (the Division) has announced that it will now be providing insurance policies on portable electronics through a partnership with national retailer, My Essentials.

The Specialty Insurance Division will be offering this insurance on portable electronics covering several common issues including loss, theft, and malfunctions. This will allow the Division to provide insurance on a wide range of portable electronics including hearing aids, mobile phones, tablets, gaming devices, and more.

Jose Luis Menéndez, Executive Vice President and Chief Insurance Officer, Generali US Branch, commented on today’s news, “We are very excited to begin offering our portable electronics solution to customers throughout the United States. By partnering with My Essentials, we will be able to provide users of their products with the necessary post purchase support for these sensitive electronic hearing devices. We will look to continue expanding this new offering to include other portable electronic products.”

The Division will partner with My Essentials to provide portable electronic insurance to their customers across the United States. My Essentials, one of the largest networks of dealers for hearing devices in the United States, will offer Generali’s portable electronics insurance product as a post purchase offering for their electronic hearing devices. Generali Specialty Insurance Division’s latest offering will allow My Essentials customers to protect their hearing devices from common issues such as theft, loss of product, and product malfunctions.

Rick Frasier, CEO of My Essentials concluded, “We are excited to partner with an established insurer like Generali to continue providing our customers with the highest level of service possible, even after purchase. We look forward to working with Generali’s Specialty Insurance Division to provide our customers with everything they need to protect their investment in their hearing.”

The partnership between Generali Specialty Insurance Division and My Essentials was arranged by Jesse Wilson of Frost Brown Todd LLC.

About alastair walker (3435 Articles)
20 years experience as a journalist and magazine editor. I'm your contact for press releases, events, news and commercial opportunities at Insurance-Edge.Net

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