Insurtech start-up Insurely, based in Sweden has raised SEK 3.7 million (around £320,000) in new capital from a number of business angels, reports local media.
“We have launched a first version of our service and already have just over 6,000 users. Now we will invest in product development and marketing to reach a wider audience, ”says Insurely’s marketing manager Lotta Rauséus.
Among the investors are Elias Jacobson, who was previously CEO of the AI company Peltarion and Robert Chirico Willstedt, co-founder of the mobile game Quizkampen.
The Insurely app basically gathers together a customer’s various insurance products in one place. It then scrapes the web for better deals and can offer the user the choice of moving their businss at renewal time. Or users can set the Insurely app to automatically switch to save money, like the utilities apps do in gas and electricity.
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