Honda is planning to use AI and automated systems to reduce road collisions to zero by 2050.
Honda will strive to attain its goal of realizing “zero traffic collision fatalities involving Honda motorcycles and automobiles globally by 2050” utilizing two key technologies. One is the world’s first artificial intelligence (AI)-powered “Intelligent Driver-Assistive Technology” providing assistance that is suited to the ability and situation of each individual to reduce driving errors and risks, helping the driver achieve safe and sound driving.
The other is the “Safe and Sound Network Technology” which connects all road users, both people and mobility products, through telecommunications, making it possible to predict potential risks and help people avoid such risks before collisions actually occur.
For the pursuit of a collision-free society, Honda will expand the introduction of Honda SENSING 360, a recently announced omnidirectional safety and driver-assistive system, to all models to go on sale in all major markets by 2030. Moreover, Honda will continue working to expand application of a motorcycle detection function and further enhance functions of its ADAS (advanced driver-assistance system).

Furthermore, Honda also will continue to make progress inexpanding application of motorcycle safety technologies and offering of safety education technologies (Honda Safety EdTech). Through these initiatives, Honda will strive to reduce global traffic collision fatalities involving Honda motorcycles and automobiles by half by 2030.
In addition to technologies to understand human behavior and conditions, which Honda has amassed to date, the “Intelligent Driver-Assistive Technology” unveiled today, the world’s first such technology, uses ADAS sensors and cameras to recognize potential risks in the vehicle’s surroundings, which enables AI to detect driving risks. At the same time, AI will determine optimal driving behaviour on a real-time basis and offer assistance suited to the cognitive state and traffic situations of each individual driver.

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