Kin Passes the $100bn Milestone on Insured Property Value

It’s a heck of a week for Kin as they reach an important milestone, here’s the word; 

Kin, the pioneering, direct-to-consumer, digital home insurance provider, has announced it surpassed $100 billion in total insured property value. This achievement reinforces Kin’s position as the leading tech-forward direct-to-consumer homeowners insurance provider and reflects its accelerated growth trajectory.

Kin grew total insured value (TIV) from $10 billion to $100 billion and significantly strengthened its financial foundation in the last four years. Between 2021 and 2024, the reciprocal exchanges managed by Kin decreased their gross adjusted loss ratio¹, net of excess of loss recoveries, from 66.6% to 25.9%, underscoring improvements in underwriting performance, pricing sophistication, and risk selection.

“Reaching $100 billion in insured property value represents a pivotal moment in Kin’s journey,” said Sean Harper, co-founder and CEO of Kin. “It’s proof that our approach to home insurance — combining cutting-edge proprietary technology with differentiated, customer-centered service — resonates deeply with homeowners across the country. We appreciate the individuals and families who trust Kin to protect their most valuable assets and look forward to serving them and many more for decades to come.”

In tandem with TIV growth, Kin-managed reciprocal exchanges achieved positive adjusted net income² in 2024. This reflects strong operational execution and a sustainable business model aligned with policyholder interests.

In 2021, 95% of Kin’s total insured property value was concentrated in Florida. As of 2024, Florida represents just 75% of total insured property value, a direct result of Kin’s geographic expansion and risk diversification strategy. The company successfully launched operations in multiple catastrophe-exposed states, including California, while maintaining its commitment to insuring underserved homeowners.

“Reducing geographic concentration enhances portfolio resilience and manages risk,” said Angel Conlin, Chief Insurance Officer. “We diversified while still growing in our core markets. With weather volatility rising in many areas of the United States, more and more customers need Kin.”