The latest update from Ardonagh as they rebrand;
Ardonagh Advisory, The Ardonagh Group’s UK platform today rebrands as Everywhen.
The new name is being officially launched at BIBA 2025, and reflects the organisation’s commitment to aligning its UK advisory businesses – and to supporting clients and customers.
Everywhen means ‘always’ or ‘at all times’, which exactly describes its purpose and promise to manage risk, enable growth and protect the everyday for everyone.
Moving to a new unifying brand is a natural evolution for the business, which has become one of the largest intermediaries in the UK – encompassing more than 45 trading names, and covers sectors and specialisms from general insurance to health and benefits, agriculture to marine risks, manufacturing to renewables, construction to care homes.
Over the next 12 months the majority of trading broking brands will follow and rebrand as Everywhen.
Rob Worrell, now CEO of Everywhen said: “I’m incredibly proud of what Ardonagh Advisory has achieved, bringing together incredible businesses, harnessing their unique expertise – and amplifying it together. We’ve spent years developing our proposition, building our shared culture – and delivering for our clients. Now’s the time to give that a cohesive and meaningful identity we can all stand behind and be proud of.
“We’re already better together for our customers, and over the next 6-18 months they’ll see our trading brands gradually move across to become Everywhen. What they won’t see is any change to the expert support and specialist knowledge they already receive. Everywhen is both a new chapter for our business, and a renewal of our commitment to our customers.”
Richard Tuplin, CEO of General Insurance Broking said: “Everywhen simplifies the compelling insurance and risk management proposition we have built over the last few years. Uniting under one banner will help our colleagues to best present all Everywhen has to offer, with the expertise and community focus we all pride ourselves on.”
Iain Laws, CEO of Health & Employee Benefits said: “Everywhen marks a natural yet pivotal moment in our business story – unifying our people behind a single brand, vision, purpose and set of principles. When we stand together, think together and work together, success for all will be the natural outcome. We’re excited about the opportunity this presents as we continue in our mission to make employee benefits accessible to all.”
Everywhen will employ more than 4,500 people with over 100 offices across the UK, and places over £5 billion of insurance premium on behalf of clients each year.
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