Events: Insurance Endurance 2018 is Fast Approaching
Tuesday 26th June sees the return of popular insurance industry motor sports event Insurance Endurance. The six-hour endurance kart race is set to take place at the PFI [...]
insurance marketing
Trov Aims to Shake Up Insurance Marketing with the Untethered Crew
Pay as You Go (PAYG) insurance is getting more popular as consumers want the convenience of choosing when to start and stop their cover. Travel was the first sector to see [...]
Opinion: Viewing Your Company as a Customer Can Really Pay Off
There are customers who contact insurance companies via social media, others will phone and many more will try an email. Then there are the dedicated contact routes for [...]
Finance Durham Puts 150K into Honcho Insurance Start-Up
The Finance Durham fund, established by Durham County Council and managed by Maven Capital Partners (“Maven”), one of the UK’s most active private equity firms, has [...]
Zurich Chooses Medallia to Track Customer Experience & Feedback
Customer retention is one of those bits of jargon which doesn’t excite many people in the insurance industry. But it should, because it can cost millions to keep [...]
Trak Global Launches GiftCloud Driver Rewards Scheme
Telematics company Trak Global Group has signed a new partnership with leading digital rewards platform Giftcloud for its young driver brand Carrot, enabling the brand to [...]
Editorial: Can Amazon Really Disrupt the UK Insurance Market?
Last week Insurance-Edge received an interesting press release from Global Data, which highlighted the advantages Amazon has in launching a range of insurance products, in [...]
Insurers Face Extra Online Marketing Costs for London Areas
Every broker and insurance company knows it costs more to win new customers, than retain existing ones. But how much does it cost by region across the UK? The answer, as you [...]