insurance marketing

Digital Transformation Will Put Consumers in The Driving Seat

Heather Smith, Digital Director at LV Insurance, recently posted her thoughts about digital transformation and its impact on customer satisfaction. As more people use phone apps and social media as their first point of contact […]

insurance marketing

Be Wiser Shifts Advertising Campaign Into Top Gear

More than 3.5 million people are expected to see the famous Be Wiser Owl this month as the insurance broker takes over Europe’s largest freestanding LED advertising boards. “We are always keen to reach new audiences and […]

Insurance & Reinsurance

Allianz sponsors global drone racing series

The partnership will enable Allianz to connect with consumers of the fast-growing drone industry, while reminding customers of its increasing use of the technology in regards to property claims assessment and agriculture insurance. […]