No Picture
Insurance & Reinsurance

#BIBA2011: Insurance industry joins social media age

This week’s British Insurance Brokers’ Association conference may be the last of its kind, with the trade body announcing a proposed merger with the Institute of Insurance Brokers. But for me it will be remembered […]

No Picture
Insurance & Reinsurance

Something for personal injury lobbyists in 2011?

It took the insurance trade media a couple of weeks to notice that the Discount Rate was officially under review but this certainly got the defendant lobby talking amongst themselves with the actuaries pulling out their calculators first off. […]

No Picture
Insurance & Reinsurance

Linkedin Groups; frustration over paid content links

there’s been a bit of a backlash to the publication of links to subscriber only content on linkedin groups recently and it’s hard not to wonder if publishers should reconsider using them as a marketing medium. Is it worth the potential online aggro? […]

No Picture
Insurance & Reinsurance

Conference liveblogging; create drama and collect followers

The essential truth about conferences is that unless you are watching them live, they will pass you by. The liveblogging approach gives readers a sense of what’s being said without any of the preamble of video, nor the long winded prose of a full blown article. Event organisers can maximise their content without giving away the crown jewels, and with the appropriate #hashtags, you’ll get retweets and replies that build the conversation around the conference brand. […]

No Picture
Insurance & Reinsurance

Insurance and legal roundup; fight over MOJ portal reignites

“It’s great, and so are we” say the insurers. “The system’s being abused and they’re taking advantage of it,” say the lawyers. Well which is it? Two very different angles about the the MOJ portal appear in today’s Post Mag and Law Soc Gazette.

[…]