Global insurance trends

Malta Insurance Brand Selects UK SEO Agency

A Search Engine Marketing company has added its first fully international client to its growing portfolio after being chosen by a leading European insurance company as its SEO and content creation partner. Malta-based GasanMamo Insurance […]

HR & Employment

Battle To Attract & Retain Top Talent Will Cost Insurers Dear, Either Way

The world of work is changing rapidly. There is a sharp divide between the haves vs the have nots when it comes to in-demand skills, such as SEO voodoo, website/app development, data security, compliance, automated […]

Life/Health/Critical illness

CACI Report on Health Insurance Identifies Online Opportunities

The UK health insurance sector is failing to implement effective digital marketing campaigns despite growing online interest from consumers, according to new research from marketing technology and data specialist CACI.   CACI’s newly launched Digital Marketing Scorecard, The […]

Opinion

Opinion: Every Insurer Must Adapt to Millennial Consumers

Here’s one of our regular industry opinion pieces, and this one comes from Harris Balcombe. Every insurance broker, underwriter and claims company needs to look at how their websites are designed, the tone and speed […]

Insurance & Reinsurance

Insurers Face Extra Online Marketing Costs for London Areas

Every broker and insurance company knows it costs more to win new customers, than retain existing ones. But how much does it cost by region across the UK? The answer, as you might expect, is […]