Insurtech is the buzzword in the insurance industry right now, with dozens of UK start-ups all trying out new ideas and often hungry for investment cash. But what can they do to increase their chances […]
New research of 1,500 motorists by LexisNexis Risk Solutions has found that 7 out of 10 think it is acceptable to manipulate the information they provide when obtaining a quote for motor insurance from a price […]
Jonathan Sharp from Britannic Technologies, takes a look at the importance of the customer experience when it comes to marketing insurance. The switch to online transactions and the rise of social media has transformed the […]
There are customers who contact insurance companies via social media, others will phone and many more will try an email. Then there are the dedicated contact routes for sales, renewals or claims handling. The customer’s […]
The UK health insurance sector is failing to implement effective digital marketing campaigns despite growing online interest from consumers, according to new research from marketing technology and data specialist CACI. CACI’s newly launched Digital Marketing Scorecard, The […]
With freezing temperatures and snow disrupting much of the UK, the Association of British Insurers is advising people on all things insurance during the cold spell of weather, which has been dubbed `The Beast From […]
Here’s one of our regular industry opinion pieces, and this one comes from Harris Balcombe. Every insurance broker, underwriter and claims company needs to look at how their websites are designed, the tone and speed […]
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