Broker Partnerships: AXA Extends Deal with Atlanta Group

AXA Partners has extended its partnership with Atlanta Group, the retail division of the Ardonagh Group, with a new multi-year contract that will see the company continue to provide Motor and Home related products to three of its biggest brands.

AXA Partners was already Atlanta’s preferred long-term provider for the Autonet, Swinton Group and Carole Nash brands, with the Swinton Group partnership having been in place for over 15 years.

All three brands will continue to receive products & services from the AXA Partners’ portfolio, which include Motor Breakdown, a large range of other motor related ancillary products and Home Emergency cover.

Ian Donaldson, CEO at Atlanta Group, said: “We decided to extend our partnership with AXA Partners, based on the trust that we have, in their capability as an assistance provider. We are also impressed with the dedicated approach that they give to managing our brands and, of course, the high standard of service that our customers receive.

“We have a strong working relationship, jointly reviewing and adapting the products and services that we provide, to ensure that we are always meeting the needs of our various brands and providing value. I am delighted to be able to continue, what is already, a successful partnership – for  the benefit of our customers.”

Jason Sparrow, Sales Director at AXA Partners, commented: “We are extremely pleased that Atlanta has chosen to  extend  their  relationship   with  AXA  Partners, which is  testament  to  our  ability as a   B2B  assistance  provider.

“We make sure that each of Atlanta’s brands receive products and services that fit their customers’ needs; each brand has its own dedicated account management and a bespoke offering. At the same time, with our focus always being on the customer, we pride ourselves in being able to provide the level of service that they deserve.

“We  look  forward  to  working  together  during  the  next  phase  of  our  partnership,  continuing   to do  all  of  the above, and more.”

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