Cardprotect Voice+™,Semafone’s patented data capture solution has been recognised once again as the industry-leading solution for contact centre PCI DSS compliance and data protection at the PCI Awards for Excellence, run by AKJ Associates. The award has been presented to Semafone for its outstanding work with TalkTalk.
Cardprotect Voice+ uses Semafone’s patented payment method and dual-tone multi-frequency masking technology (DTMF) to enable TalkTalk’s customers to enter their payment card details into their telephone keypad. The incoming card numbers are intercepted and the call centre agent is presented with masked (flat tone) digits so the numbers cannot be identified by their sound. Once the system has verified that the information entered is correct, it seamlessly passes the payment transaction data through to the payment service provider (PSP) for processing, by-passing the contact centre and the desktop environment completely.
The solution dramatically reduces the complexity and number of controls required for PCI DSS and allows the agent and customer to remain in full voice communication throughout the entire process.
Jashan Sidhu, Director of Bill, Pay and Collect at TalkTalk, commented; “We are thrilled to receive this award. Protecting customer data is of paramount importance to us; Semafone’s solution has enabled us to handle customer data even more securely as part our continued commitment to rigorous PCI DSS compliance.”
CEO at Semafone, Gary Barnett said; “This is great news for Semafone, we are always delighted to receive recognition for our work. The need for stringent data protection is more important than ever; helping companies to descope their contact centre environment and achieve PCI DSS compliance is a key part of data security. TalkTalk is a perfect example of how companies can achieve compliance, protect customers data and offer a frictionless customer experience.”