SRG Goes With Novidea On Complex Risk Platform Project

SRG, the fast-growing specialist insurance broker that owns Miles Smith, The Underwriting Exchange, Square Mile Broking, and David Codling and Associates, is  pleased to announce that it has selected Novidea, with its cloud-based broker management platform, as its strategic technology partner for the transformation of its London Market and  Complex Risk platforms.

The innovative broker management platform will enable SRG to fully automate its London  Market insurance lifecycle, consolidate its legacy systems, improve data-driven business  decisions, and enhance customers’ experience. The platform leverages the Salesforce Cloud and  artificial intelligence (AI) to drive digital transformation through a highly automated core  insurance broking platform, powerful data analytics, and digital customer engagement tools.

SRG, with market leading organic growth and targeted specialty M&A, is incorporating the latest  technology to align its broker management platform with its long-term vision of becoming the leading  specialist risk insurance broker. The new technology will enable the growth and expansion  of SRG’s broker and MGA portfolio, from on-boarding of newly acquired businesses, to post-merger  integration, to business process standardisation and isleading the way to a new era in broking.

Warren Downey, Group CEO of SRG, said: “SRG is growing fast organically and through targeted  acquisitions and is perfectly placed to bring together the fragmented specialist insurance broking  market with the support of our owner, Pollen Street Capital. A fully integrated business is our strategy  and this step with Novidea will accelerate the achievement of our goals as a business.”

Lee Anderson, Group COO of SRG, commented: “Novidea is the perfect partner to support our future M&A integration. We will combine their cutting-edge Broker Management Platform with our  proven insurance expertise to deliver world-class solutions for hard-to-place UK and international risks  across our portfolio of businesses.”

Roi Agababa, CEO of Novidea, added: “Many broking houses in the insurance sector are held back by  legacy systems that are viewed as difficult and expensive to update. SRG is different; they have shown  that by focusing on the future with Novidea. They will benefit from a cloud-based platform that makes  it much easier to on-board and integrate newly acquired brokers, as well as accelerating growth and  profitability through enhanced sales and improved productivity.”

About alastair walker (3068 Articles)
20 years experience as a journalist and magazine editor. I'm your contact for press releases, events, news and commercial opportunities at Insurance-Edge.Net

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