Aon plc (NYSE: AON), a leading global professional services firm, today announced the firm has acquired data and analytics capabilities for reputational risk from Pentland Analytics, a provider of advanced analytics and advisory services. The transaction, which is now closed, includes Pentland’s reputation crisis database, proprietary modeling algorithms and a cloud-based web app for clients.
The reputation crisis database Aon acquired is the leading global authority on the effect of sudden and unexpected events on shareholder value with data on 340 corporate events, spanning the last 40 years, across all regions of the world and all major industries.
“In our highly volatile world, organizations are increasingly exposed to the impact crises have on reputation and shareholder value,” said Richard Waterer, global risk consulting leader for Commercial Risk Solutions at Aon. “This acquisition builds on our previous work with Pentland to bring our clients insights and tools to better understand and prepare for the impact of reputational crises on shareholder value.”
For the last several years, leading businesses have identified “damage to reputation” as one of their top risks in Aon’s Global Risk Management Survey and the acquisition demonstrates how Aon continues to invest in its capabilities to increase the firm’s relevancy and offer best-in-class solutions for its clients.