The idea that renting a car is better than owning one, and taking the hit on depreciation, is becoming a global trend. In the wake of Covid-19, maybe the future of car retail is online, minimal human contact and personalised insurance and finance based on your available data history. Here’s some news from Mahindra;
Mahindra & Mahindra Ltd. has announced the launch of ‘Own-Online’, India’s most complete, end to end, online vehicle ownership solution. A smart new way to own a Mahindra vehicle, Own-Online is a one-stop, 24X7 destination where the customer can finance, insure, exchange, accessorize and own a Mahindra vehicle in 4 simple steps, from the comfort of their homes. (www.mahindrasyouv.com/Own-Online).
The customer can now own a Mahindra vehicle in 4 easy steps:
- Explore & Personalize
Explore Mahindra’s wide range of SUVs & personalize as per your needs. - Get instant exchange quote
Select a dealer of choice & get an instant, real-time quotation for your old car. - Choose finance & insurance
Choose from multiple finance & insurance options & seamlessly complete the process online - Payment & delivery @doorstep
Make payment and get ‘contactless’ delivery at preferred location.
Speaking about the launch of Own-Online, Veejay Nakra, CEO – Automotive Division, Mahindra & Mahindra Ltd. said, “Today we are delighted to launch ‘Own-Online’ platform, India’s most complete, end-to-end, online car ownership solution. Its easy & convenient 4-step journey allows the customer to own a Mahindra vehicle in less time than it takes to get a pizza delivered!
Own-Online is a seamless solution where the customer can personalize their vehicles, instantly generate an exchange, finance & insurance quotations in a few clicks and make booking payment, making the car ownership journey end-to-end and online in the true sense.
Mahindra’s pan-India network of 270+ dealers & 900+ touchpoints is integrated with the Own-Online platform through robust back-end technology & process cohesion. This will enable a seamless & personalised end-to-end customer experience, offering convenience of online purchasing and comfort of local assistance. Dealerships have upgraded their procedures & processes and are trained to minimize physical contact. In fact, additional precautions are being taken across the customer interaction processes such as test drives, document collection and vehicle delivery to ensure high hygiene standards are maintained.
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