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UK Insurance Trends

Does Big Brand Insurance Have to Be TV Advertised?

23 June 2022 alastair walker 0

If you’re interested in marketing insurance brands, then it’s worth thinking about the best digital channels, rather than the TV channels. The reality is that catch-up, fast forwarding adverts, surfing a tablet or phone whilst […]

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News

New Study Helps Develop Better Head Trauma Rehab

22 April 2021 alastair walker 0

Neuro rehab specialists |reach| Personal Injury Services Ltd has launched a new service to spot early warning signs in head trauma cases. The experts in trauma rehabilitation, today launch Headlight – a unique assessment programme […]

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Insurance claims

Deals: handl Buys Reach Personal Injury Services

15 January 2021 alastair walker 0

The deals continue to gather pace throughout the insurance sector in January, here’s the latest news; FL360 (trading as handl Group), the North West headquartered portfolio management company that owns brands such as Corporé, EQL, […]

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Global insurance trends

AA Insurance NZ Picks Up Marketing Award

11 October 2020 alastair walker 0

AA Insurance in New Zealand has taken gold at the 2020 APAC Effie Awards in the David vs Goliath category for the results achieved in the first year of its Live A Little Freer campaign. […]

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News

Marketing: Urban Jungle Connects With Generation Rent via TV Ad Campaign

11 August 2020 alastair walker 0

Urban Jungle, which provides home insurance for ‘Generation Rent’, has embarked on its most ambitious move yet by launching a TV advertising campaign. The challenger brand, launched in 2016, invested a six figure amount into […]

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Insurance & Reinsurance

Deals: Pro Global Buys Vibe MGA, Aims to Grow Their Offer & Market Reach

4 October 2019 alastair walker 0

Global re/insurance outsourcing and consulting specialist Pro Global Holdings Limited (‘Pro’) is delighted to announce it has received regulatory approval to rebrand Vibe MGA Management (‘Vibe MM’) to Pro MGA Solutions Ltd in the UK, […]

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Travel Insurance

Marketing: AllClear Travel Sees Life in Old Fashioned Newspaper Ads

16 June 2019 alastair walker 0

AllClear Travel has agreed a two-year partnership with Reach plc across the Daily Mirror and People newspapers as well as a number of regional titles to provide dedicated specialist, medical travel insurance to its combined readership. […]

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