Some thoughts from AX after the BIBA Conference 2025;
With the industry in need of a digitally-led, agile solution, AX and Motor Assist are reshaping how insurers, accident management firms and credit hire companies utilise and share their data with clients.
For a long time, the insurance industry has struggled with inefficiencies in data consolidation, compounded by the fact accident management firms and credit hire companies rely on separate systems. While some suppliers in the space claim to offer data consolidation, their approach typically relies on manual processes, PowerPoint documents and spreadsheets.
This data fragmentation is one of the biggest challenges in the sector, meaning that many providers positioning themselves as vertically integrated are unable to support non-fault claims, leaving a critical gap in the insurance supply chain.
However, with AX focussed on providing credit hire services and Motor Assist offering full incident management, together they are at the forefront of this transformation.
They provide a level of agility, integration, and user experience that traditional competitors simply cannot match. This vertical integration supports every aspect of the process – including the all-important fault and non-fault claims – entirely in-house. This means greater efficiency, faster resolutions, and a seamless customer experience.
At BIBA this year, AX and Motor Assist are actively driving change so that the insurance and accident management sectors can capitalise on efficiencies that positively impact our shared goals, while improving the post-post experience for drivers.
By championing new technologies and data integration to streamline and improve existing processes, together we can ensure that every aspect of accident management is handled in a way that benefits insures and drivers.

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