It was another superb event, here are some thoughts from Martyn Mathews, MD at SSP Broker on his key takeaways from the BIBA Conference;
We spent £6m over the last 18 months and improved profitability by 29%. We are creating a strong and secure infrastructure for our broker customers and the plan in our new era is to revitalise product offerings, continuing SSP Broker’s growth trajectory.
Our innovations will offer greater choice, flexibility, scalability and pricing transparency based on feedback from the market. Events like BIBA provide the perfect opportunity to reaffirm our credentials as a serious contender in this market – we know we still have some way to go but based on what we have achieved in 2024/2025, the only way is up.
Some of the key takeaways this year revolve around the customer journey. The various organisations involved in the insurance industry all have their eyes on the same target – balancing customer demand with regulatory expectation. Our broker customers want a smooth journey, a streamlined process that enables them to best support their own clientele. But while providing this, we must ensure regulations are met and processes are held to the highest standard.
Of course, AI is front and centre of most conversations these days. The capabilities behind it can propel business operations but we remain at a critical junction where human oversight is required to get the right results. In such a nuanced industry like insurance, we need to be certain the solutions employed are bringing about positive changes for all parties. AI is not just about being front and centre of progress and leading the charge, it’s about taking customers on a journey and showing them how business can accelerate
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