insurance marketing

Industry News; ABI Member Companies Now Publishing Parental Leave Info

The number of ABI members committed to publishing their parental leave and pay policies has today increased by over half since it launched its transparent parental leave and pay initiative in 2019. This second wave of signatories – which includes […]

insurance marketing

White Label Pre-Paid Cards Offer an Opportunity For Insurance Brands

With prepaid cards continuing to grow at a dramatic rate year-over-year, online insurance companies are becoming the latest business sector to jump on the bandwagon to speed claim payments, reduce costs, boost brand reputation, and […]

insurance marketing

Customers Want to Hear More From Insurers, But Make That Info Useful

Insurers are overlooking an opportunity to build brand retention and loyalty by not connecting more extensively with their customers and prospects, a new survey by Collinson, a global leader in customer benefits and loyalty, has […]

insurance marketing

Marketing: How Can Insurers Reach a Younger Demographic? Tips & Advice

Getting young people under the age of 24 to be excited about insurance is not easy. With less than 20% of people under the age of 24 taking out health or life insurance, many do […]

Insurance Brokers

Broker: Semafone Offers Real Time Analytics on Card Payment Data

 Semafone®, the leading provider of data security and multi-channel compliance solutions for call and contact centres, today announced Intelligence+, a real-time data analytics offering, integrated into its award-winning and patented telephone payments solution – Cardprotect Voice+. Intelligence+ ensures that […]

insurance marketing

UK Companies Want Tech Solutions to Give Them a Competitive Edge

UK business investment in new technologies such as quantum computing, blockchain and other distributed ledger technologies, and artificial intelligence (AI) is set to jump in the next five years, according to the CBI and Accenture […]

Insurance Brokers

Broker: SJL Founder Simon Lancaster Awards 2K Each to Eight Start-Ups

Simon Lancaster, CEO and founder of global insurance broker SJL Insurance, has marked the launch of his SJL Foundation by rewarding eight of the UK’s most exciting start-ups with a £2,000 start-up business grant and […]

Business

Industry Moves: Allianz Appoints New Head of Marketing

Allianz Partners UK has appointed James Libor to Head of Marketing as the company focuses on escalating its customer centric digital marketing activities.  Working within the global Allianz Partners Group matrix, James will have UK […]