News

Marketing: Urban Jungle Connects With Generation Rent via TV Ad Campaign

Urban Jungle, which provides home insurance for ‘Generation Rent’, has embarked on its most ambitious move yet by launching a TV advertising campaign. The challenger brand, launched in 2016, invested a six figure amount into […]

insurance marketing

Show/Promo Staff Agencies Are in a Fight For Survival

Times are tough in the shows and events sector – will some insurance related conferences and shows ever return to the calendar? Here’s some research from Liveforce on how things are looking for the agencies […]

Opinion

Opinion: Decline of Shows is a Crisis for Marketing & Creative Sector

We spotted this press release and thought it was worth sharing with the UK insurance sector. The shows and events circuit has been an integral part of insurance, and insurtech knowledge sharing, pitching and investment […]

insurance marketing

Guernsey Signs Up For Green Finance/Investment Strategy

The Guernsey International Insurance Association (GIIA) has signed up to a United Nations green programme as part of its commitment to the development of green and sustainable finance. GIIA is now a supporting institution of […]

insurance marketing

Trusted Reviews? New Idea Means More Reviewers Can Be Verified via Video

Video has changed our lives.  Whether you embraced it pre the Covid-19 outbreak or adopted it as your lifeline during lockdown, video has been the bridge to gap the distance between us all.  Our research […]

Insurance Brokers

Ecclesiastical & Factor 3 Team Up on Social Media Guide

Social media is a minefield for many brands. One careless tweet can go viral, encouraging a Twitter mob to pile on, and there are organised campaigns to damage companies that are seen to be supporting […]

Insurance Brokers

Be Wiser Teams Up with Worry+Peace on Customer Reviews Project

Worry+Peace, the reviews-led insurance marketplace set to connect the sector​, and ​leading UK broker Be Wiser,  are delighted to announce a marquee partnership – the first of its kind for the insurtech. The deal ​means that Be Wiser […]

News

Bold Penguin Marks Its Turf With Hartford Airport Branding

Bold Penguin, the insurtech platform that operates the world’s largest commercial insurance exchange, is unveiling an installation that brings the city of Hartford, Connecticut back to its roots as the country’s first hub of insurance providers. The […]